I am a skeptic by nature. I put half my sales team through NeuroSelling® and the other half did things the old way. The result? The NeuroSelling™ group increased sales by 35% over their peers.
We now have an understanding of the mechanics of decision-making and how the human brain actually builds connection and trust. The “inside out” approach to messaging has made a tremendous impact on our business today and I believe will continue to pay dividends in the future.
Director of Global Sales & Marketing, CSZ
NeuroSelling® goes straight to the heart of why traditional sales techniques don’t give us the results we want. Then it provides a systematic, scientifically proven path from the inside out; a true people-first approach.
The Braintrust approach to message development and the customer conversation has changed our approach forever. The best part is that our customers have taken notice as well, asking us to share more about our story and are even more excited to be partnering with FreshPet.
Senior Vice President, Sales, FreshPet
This scientific approach to how the human brain creates connection, builds trust and ultimately makes a buying decision was really appealing to our leadership team. We loved the fact that there was science behind connection. I’d never seen anyone combine storytelling, science and sales in such a unique way.
Vice President, Sales, USI Corp.
I received unsolicited positive feedback from my team members already. “Profound” and “transformational” are some of the descriptions.
Director Of Sales, Givaudan Corp.
NeuroSelling® provides an understanding into the science behind customer decision making and provides a roadmap to master it. NeuroSelling is a fantastic balance of ‘why’ and ‘how.’
Vice President, Sales Ocular Therapeutics
NeuroSelling® is very different. It will fundamentally change the way you think about selling and if you apply the NeuroSelling® process, it will dramatically improve your results.
Chief Sales Officer, Protective Life
NeuroSelling is a real-world guide on building trust, strengthening relationships and driving genuine and intelligent sales conversations.
Senior Director, Business Development, Mitsubishi Electric
A must for your sales team, and anyone wanting to improve their connections with people – NeuroSelling® is the perfect balance of ‘why’ and ‘how.
Executive Director, United Healthcare
Thank you! On behalf of the entire team, we thoroughly enjoyed the virtual training session and the engaging facilitation today.
V.P., Commercial Acquisitions, American Express
The Braintrust program is creative, insightful, and helped our team not just learn something new about selling virtually, but actually put new skills directly into practice immediately afterward.
Senior Director, Training & Development, Mitsubishi Electric