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Top Sales Teams Are Trained By Braintrust

We’re the leading provider of neuroscience-backed sales training programs that are designed to drive revenue, increase sales performance, and ensure an ROI for our clients.

Our custom sales training programs result in long-lasting behavior changes and measurable results, whether training is delivered in person or through our proven instructor-led, virtual sales training options. 

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"NeuroSelling® is a game changer. Our closing ratio improved from 27% for the first 3 quarters of 2022 to 60% Q4 2022 thru Q1 2023. Needless to say, unbelievable results."

Steve L. - CRO

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Companies That Prioritize Sales Training experience 50% higher sales per Rep compared to those without

We’ve identified the required selling behaviors that shorten sales cycles, drive top line revenue, and create a culture of top performers.

Why Braintrust?

Here's what you can expect from our neuroscience-backed sales training programs

Evidence-Based

Our programs are research and evidence-based and apply the latest in neuroscience and behavioral psychology.

Experienced Trainers

Our coaches and trainers have decades of sales leadership and coaching experience.

Award Winning Programs

We’ve been a named one of Selling Power's Top 20 Sales Training Company year after year.

ROI Focused

ROI focused? We absolutely are. No one else offers an ROI Guarantee on their services like we do.

CUSTOM SALES TRAINING PROGRAMS

Our sales programs

Whether you want to implement our flagship NeuroSelling® Program or have a specific sales headwind, odds are we have a program for you.

NeuroSelling® Program

Our flagship end-to-end sales program that transforms how your team sells. From first conversation to closed-won in your CRM.

Sales Climate Assessments​

Our Sales Climate™ Assessment measures your sales environment to identify areas where salespeople and managers are most effective and where there is room for improvement.

Asking Great Sales Questions

Great questions help you connect with buyers, understand their needs, understand what’s important to them, and help them create better futures for themselves.

Effective Prospecting

Learn the strategies, processes, and skills essential for engaging the modern buyer and building a stronger sales pipeline.

Advanced Negotiation

Our program teaches your team the skills needed to reach favorable solutions for you and your customers. 

Sales Process Improvement

Feel like you may have gaps in your sales process that’s slowing down your sales velocity? Let’s fix that.

Technology Enablement

Are you leveraging the right technology to sell effectively? We’ll make sure that’s the case.

Conversational A.I.

Improve your team’s sales communication skills with private, real-time, and judgment-free coaching — powered by AI and supported by humans.

From SMB to Enterprise, over 100+ industry-leading companies are widening the sales gap against their competition with Braintrust

Sales Training Delivery Options

Our award-winning sales training programs can be delivered based on your preference and needs. From traditional to blended learning options, we have a solution that works for you and your team.
This delivery option allows for a comprehensive learning environment equipped with role plays, case studies, group discussions, and other interactive activities enabling participants to easily transfer new skills from the classroom to the real world.
 
This delivery method combines the ease of e-learning modules with traditional face-to-face teaching and allows participants to learn at their own pace while providing the benefits of group interaction and individual instruction.
 
Different from typical, self-paced e-learning environments, our online option is delivered by a live Braintrust facilitator, enabling participants to experience the same level of interaction they would in a physical classroom, utilizing technology.
 
 
Our Train-the-Trainer option will certify your internal training staff on the skills, processes, support tools, and methods necessary for the highest quality ongoing, internal delivery.
 

Hear What Our Clients Say About Us

Performance Driven Training Companies Of The Future Look Like Us

Don't take our word for it

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If you are looking for ELITE growth partners for your company, look no further than the team at Braintrust. I was fortunate enough to be introduced to them about 15 months ago and this team has made an incredible impact on our sales, marketing and operations teams.

Matt Aston, CEO GPRS

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It became very apparent early on that Braintrust could really help us grow our business. Their attention to detail, structured programs, project management, commitment to the partnership and execution of deliverables has been second to none. As a result, we progressed from what was initially a marketing consulting agreement to a fullblown partnership including NeuroMessaging™, NeuroSelling®, and NeuroCoaching™ for the second half of the year.

Brandon Sorensen, VP Sales & Marketing, Dynapower

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NeuroCoaching™ helped my team translate neuroscience principles into a practical model that will have a sustaining impact on team member development and performance. We were looking for a sustainable coaching model and we got it. As a team, we crystallized a foundational vision for our business unit, each leader, and our employees. The program will take us from a good company to a great leadership organization. Thanks to the Braintrust team.

Tres Johnson, VP of Psychiatry Sales, Lundbeck

You Ask. We Answer.

We'll always shoot you straight.

What does your typical engagement look like?

All engagements begin with an exploration into the goals of your organization. Based upon that discovery, we will collaborate with you to co-create the right program to meet your needs and achieve your goals, whether sales (NeuroSelling®), coaching (NeuroCoaching™), or a customer support team (NeuroServing™). All programs have a strong core of application and activation, which includes skills training and 1:1 coaching.

Believe it or not, yes we do! With agreed-upon baseline metrics/KPIs as well as 12 months of reinforcement coaching as part of the engagement, if an associate or associates in the organization do not achieve the desired, agreed-upon measurable improvement, Braintrust will continue to provide 1:1 coaching for that associate, at our cost, until they achieve the desired performance and improvement or until the company decides that the individual cannot meet the standard.

Engagements vary significantly depending on the type of program and the number of associates included in a program. As a foundation, it is safe to expect a minimum investment of $100,000 and for our larger clients, we have delivered engagements of over $1M+. Bottom line, we can support engagements of multiple sizes in numerous industries.

We have built a unique combination of Academia (Ph.Ds), past Enterprise B2B Executives, and world-class certified coaches and facilitators that have delivered thousands of hours of Braintrust-certified content. Our executive team held senior-level positions in multiple industries in previous organizations prior to joining Braintrust. We have a combined 112+ years of B2B Leadership experience on our team.

As with the investment question, engagements vary depending on the type of program, However, our live training sessions are never longer than two days, our virtual sessions are typically two hours or less and our 1:1 coaching sessions are generally an hour.

Yes! In fact, we conducted a 12-month study with one of our clients to assess the return on investment from our NeuroSelling® program. 108 out of 135 sales representatives showed an increase in total revenue over baseline. Total revenue across the group increased by $615,816 per month and over a 12-month period, total revenue increased by $7,389,792 versus baseline. For additional details, please click on the link to access and download the report here.

Let's Drive Successful Sales Outcomes

We've helped hundreds of leading companies overcome challenges around sales. It all starts with a 30-minute conversation. Fill out the form below and a team member will be in touch.