Overcoming Objections: Turning Sales ‘No’ into ‘Yes

Overcoming Objections: Turning Sales 'No' into 'Yes

Overcoming Objections: Turning Sales ‘No’ into ‘Yes’ | Braintrust Home › Blog › Overcoming Objections: Turning Sales ‘No’ into ‘Yes’ NeuroSelling & Sales Performance Overcoming Objections: Turning Sales ‘No’ into ‘Yes’ Zach Strauss Chief Marketing Officer, Braintrust September 4, 2024 9 min read Zach Strauss Chief Marketing Officer, Braintrust 9 min remaining Connect on LinkedIn […]

The Power of Storytelling In Sales: How to Engage the Brain and Close More Deals

The Power of Storytelling In Sales: How to Engage the Brain and Close More Deals

The Power of Storytelling in Sales: How to Engage the Brain and Close More Deals | Braintrust Home › Blog › The Power of Storytelling in Sales Behavioral Neuroscience & Selling The Power of Storytelling in Sales: How to Engage the Brain and Close More Deals Zach Strauss Chief Marketing Officer, Braintrust September 2, 2024 […]

Decision Fatigue: Understanding and Overcoming Its Impact on Buyer Behavior

The Power of Storytelling In Sales: How to Engage the Brain and Close More Deals

Decision Fatigue: Understanding and Overcoming Its Impact on Buyer Behavior | Braintrust Home › Blog › Decision Fatigue & Buyer Behavior Behavioral Neuroscience & Selling Decision Fatigue: Understanding and Overcoming Its Impact on Buyer Behavior Zach Strauss Chief Marketing Officer, Braintrust September 1, 2024 6 min read Zach Strauss Chief Marketing Officer, Braintrust 6 min […]

The Science of Asking Effective Sales Questions: What is Instinctive Elaboration

The Science of Asking Effective Sales Questions: What is Instinctive Elaboration

The Science of Asking Effective Sales Questions: What Is Instinctive Elaboration | Braintrust Home › Blog › What Is Instinctive Elaboration? Behavioral Neuroscience & Selling The Science of Asking Effective Sales Questions: What Is Instinctive Elaboration Rob Vujaklija Director of Sales Performance, Braintrust August 6, 2024 8 min read Rob Vujaklija Director of Sales Performance, […]

Why Traditional Sales Training Does Not Work

Learning and Development Leaders Training

Why Traditional Sales Training Doesn’t Work | Braintrust Home › Blog › Why Sales Training Fails NeuroSelling & Sales Enablement Why Traditional Sales Training Doesn’t Work Zach Strauss Chief Marketing Officer, Braintrust August 4, 2024 8 min read Zach Strauss Chief Marketing Officer, Braintrust 8 min remaining Connect on LinkedIn Zach Strauss Chief Marketing Officer, […]

Emotional Contagion

Emotional Contagion

Harnessing Emotional Contagion in Sales: Insights from Behavioral Psychology and Neuroscience | Braintrust Home › Blog › Harnessing Emotional Contagion in Sales Behavioral Neuroscience & Selling Harnessing Emotional Contagion in Sales: Insights from Behavioral Psychology and Neuroscience Zach Strauss Chief Marketing Officer, Braintrust August 3, 2024 7 min read Zach Strauss Chief Marketing Officer, Braintrust […]

Emotion Coaster and the Arcs Within Conversations

Emotion Coaster and the Arcs Within Conversations

Riding the Emotion Coaster: Mastering the Arcs Within Sales Conversations | Braintrust Home › Blog › Riding the Emotion Coaster Behavioral Neuroscience & Selling Riding the Emotion Coaster: Mastering the Arcs Within Sales Conversations Zach Strauss Chief Marketing Officer, Braintrust August 2, 2024 8 min read Zach Strauss Chief Marketing Officer, Braintrust 8 min remaining […]

The Science of First Impressions: How Neuroscience Shapes Customer Perceptions in Sales

The Science of First Impressions: How Neuroscience Shapes Customer Perceptions in Sales

The Science of First Impressions: How Neuroscience Shapes Customer Perceptions in Sales | Braintrust Home › Blog › The Science of First Impressions Behavioral Neuroscience & Selling The Science of First Impressions: How Neuroscience Shapes Customer Perceptions in Sales Rob Vujaklija Director of Sales Performance, Braintrust August 1, 2024 9 min read Rob Vujaklija Director […]

Improving Promotional Effectiveness in Life Science Brand Marketing

Effective B2B Sales Training

Improving Promotional Effectiveness in Life Science Brand Marketing | Braintrust Home › Blog › Promotional Effectiveness in Life Sciences NeuroSelling & Sales Enablement Improving Promotional Effectiveness in Life Science Brand Marketing Zach Strauss Chief Marketing Officer, Braintrust April 11, 2024 8 min read Zach Strauss Chief Marketing Officer, Braintrust 8 min remaining Connect on LinkedIn […]