3 Reasons Sales Leaders Are Losing Their Jobs
[When I was back in corporate America, I remember moving from one role to the next in order to learn as much as possible and “climb” my way up the corporate ladder. I’d move from the field to marketing, to sales management, back to marketing, then to a higher level of sales leadership, all the […]
The “My Why” Story
Everyone likes a good storyteller, right? As humans, we are drawn into a great narrative, and if executed correctly, great things can happen. What about in sales? Why not tell your customer a great story about someone other than yourself, in order to build trust along the sales journey? In this episode, Jeff discusses: The science […]
3 Reasons Your Sales Reps Miss Quota
Recently, I was filling my truck up with gas and went into the Shell station convenience store to get something to drink. There I was, standing in front of the open cooler door staring at seven rows of various brands of bottled water. Instinctively, I reached down and grabbed the 2 for $2 generic brand […]
The Barriers to Change
Everyone likes change, right? Not so fast. Humans may adapt well to change but when change is forced upon them, things don’t go as smoothly. Since we are self-preserving beings, forced change can be terrifying, and it also kicks our survival instincts into gear. In our fourth episode, Jeff gets into: The concept of change […]
Great Leadership: Connection or Credibility?
[We have all worked with leaders that are on different parts of the “greatness scale.” Some landed on the high side and inspired us to work better, harder and faster. Those on the low side had us brushing up our resume. What was it that made the great leaders so great and the others not-so-great? […]
How Adopting From India Reinforced My “Why”
To my normal audience out there who might be used to articles and information on sales and marketing, I am taking a bit of a detour to share something a little more personal. My hope is that by the end, you will have found something in this article that inspires the “inner you” as well. […]
Are You Getting Left Behind? The B2B Social Selling Wave
In 2002, Reid Hoffman and a few of his buddies came over from Paypal and SocialNet to start a networking site called LinkedIn. They knew people had extensive networks of people with whom they had built trust over several decades. After all, people buy from people they trust. What started with just 6,000 users the […]
Neuroscience and Sales? Really?
This first episode is all about laying the groundwork – really understanding how something as nerdy as neuroscience is related to sales situations, language and relationships. Our Founder & CEO, Jeff Bloomfield, will lay out the fundamentals of how understanding the neuroscience behind your customers’ decision-making process can dramatically increase your sales. In addition, Jeff […]
5 Reasons Your Employees Aren’t Listening To You
As leaders in today’s business world, we may or may not realize how deeply the our followers’ neurochemistry dictates how well our coaching and direction is received. My daughter used to play competitive AAU Basketball. Her coach was great at the details and fundamentals of the game, but was a very intense fella with a […]
The 3 Irrefutable Elements of Sales Growth
Over the past several decades, there have been a myriad of books written and talks given on how to grow your business, improve your marketing, increase sales performance, etc. Some of those lessons are good. Some are useless. I certainly don’t want to take the arrogant position that everything ever written or spoken prior to […]
