Great leadership is critical to organizational success.

NeuroCoaching™ teaches leaders how to build meaningful relationships with team members and how to communicate more effectively in any situational conversation. 

NeuroCoaching™ is more than a leadership development program. It increases engagement, reduces turnover, and delivers meaningful ROI for any organization.

Over 100+ industry-leading companies are widening the performance gap against their competition with Braintrust.

Companies That Prioritize Leadership Development Are 2.3 Times More Likely To Be Leaders In Their Respective Markets

We’ve identified the essential leadership behaviors that enhance performance, accelerate growth, and foster a culture of high achievers through effective development and coaching programs.

How does ineffective coaching impact your business?

1.5 - 2X

The Cost Of Turnover

Losing an employee can cost up to 1.5 – 2 times the employee’s annual salary.


Productivity Is Hampered

A recent study found that psychological safety is the #1 driver of productivity.

$30.5 billion

Turnover Costs Are Significant

The cost of turnover to the economy is over $30.5 billion per year.

Built To Serve All Leadership Levels

Senior Leaders

Designed for executives leading functions, divisions, or entire organizations.

Mid-Level Leaders

Designed for those leading a team and reporting up to senior leaders.

Frontline Leaders

Designed for those managing one or more direct reports.

Individual Contributors

Designed for those who are looking to advance into a leadership position.

Our NeuroCoaching™ Program

A proven leadership communication program that leverages neuroscience to drive sustained performance through tailored situational coaching conversations.

Phase 01

The Power of Shared Vision

Using our NeuroVisioning™ process, we help you understand the science behind the importance and value of shared vision.

Then, we help you create and connect the organizational vision to the leader vision, and employee vision.

Phase 02

Develop and Implement Our World-Class Coaching Training Program

Leveraging recent advances in neuroscience and behavioral psychology, we will transform the leaders in your organization into world-class coaches. 

In our training programs (live or virtual), your leaders will learn to communicate the right information, in the right way, and the right order for every situation.

Phase 03

Deliver the Right Support

Our team of world-class coaches support your leaders with ongoing reinforcement to create consistency and accountability to ensure high performance into the future.

Coaching for Purpose. Coaching for Impact. Coaching for Performance.

Industry Leaders Grow And Differentiate Themselves With Braintrust

Performance Driven Training Companies Of The Future Look Like Us

Don't take our word for it

If you are looking for ELITE growth partners for your company, look no further than the team at Braintrust. I was fortunate enough to be introduced to them about 15 months ago and this team has made an incredible impact on our sales, marketing and operations teams.

Matt Aston, CEO GPRS

It became very apparent early on that Braintrust could really help us grow our business. Their attention to detail, structured programs, project management, commitment to the partnership and execution of deliverables has been second to none. As a result, we progressed from what was initially a marketing consulting agreement to a fullblown partnership including NeuroMessaging™, NeuroSelling®, and NeuroCoaching™ for the second half of the year.

Brandon Sorensen, VP Sales & Marketing, Dynapower

NeuroCoaching™ helped my team translate neuroscience principles into a practical model that will have a sustaining impact on team member development and performance. We were looking for a sustainable coaching model and we got it. As a team, we crystallized a foundational vision for our business unit, each leader, and our employees. The program will take us from a good company to a great leadership organization. Thanks to the Braintrust team.

Tres Johnson, VP of Psychiatry Sales, Lundbeck

You Ask. We Answer.

We'll always shoot you straight.

What does your typical engagement look like?

All engagements begin with an exploration into the goals of your organization. Based upon that discovery, we will collaborate with you to co-create the right program to meet your needs and achieve your goals, whether sales (NeuroSelling®), coaching (NeuroCoaching™), or a customer support team (NeuroServing™). All programs have a strong core of application and activation, which includes skills training and 1:1 coaching.

Believe it or not, yes we do! With agreed-upon baseline metrics/KPIs as well as 12 months of reinforcement coaching as part of the engagement, if an associate or associates in the organization do not achieve the desired, agreed-upon measurable improvement, Braintrust will continue to provide 1:1 coaching for that associate, at our cost, until they achieve the desired performance and improvement or until the company decides that the individual cannot meet the standard.

Engagements vary significantly depending on the type of program and the number of associates included in a program. As a foundation, it is safe to expect a minimum investment of $100,000 and for our larger clients, we have delivered engagements of over $1M+. Bottom line, we can support engagements of multiple sizes in numerous industries.

We have built a unique combination of Academia (Ph.Ds), past Enterprise B2B Executives, and world-class certified coaches and facilitators that have delivered thousands of hours of Braintrust-certified content. Our executive team held senior-level positions in multiple industries in previous organizations prior to joining Braintrust. We have a combined 112+ years of B2B Leadership experience on our team.

As with the investment question, engagements vary depending on the type of program, However, our live training sessions are never longer than two days, our virtual sessions are typically two hours or less and our 1:1 coaching sessions are generally an hour.

Yes! In fact, we conducted a 12-month study with one of our clients to assess the return on investment from our NeuroSelling® program. 108 out of 135 sales representatives showed an increase in total revenue over baseline. Total revenue across the group increased by $615,816 per month and over a 12-month period, total revenue increased by $7,389,792 versus baseline. For additional details, please click on the link to access and download the report here.

Great Leaders Are Great Coaches

We've helped hundreds of leading companies overcome challenges around leadership development. It all starts with a 30-minute conversation. Fill out the form below and a team member will be in touch.