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AI Powered Sales Coaching Software

Turn every rep into a top performer with our AI Sales Platform paired with our Braintrust coaches. 

We help bridge the gap between practice and sales execution with personalized, roleplay sales calls at scale, based on your buyer personas, with custom scenarios, and aligned with the NeuroSelling® methodology. 

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"NeuroSelling® is a game changer. Our closing ratio improved from 27% for the first 3 quarters of 2022 to 60% Q4 2022 thru Q1 2023. Needless to say, unbelievable results."

Steve L. - CRO

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Get real-time feedback to master every sales scenario your team may face

Never before have companies had access to neuroscience-backed sales training at this scale, with real-time feedback integrated into custom-built scenarios, until now.

Our AI-driven platform revolutionizes the way sales reps prepare by offering a tailored experience that mimics real conversations with prospects, providing instant feedback for continuous improvement.

Sales teams can now train in an environment that adapts to their specific needs, ensuring they’re ready for any challenge they face.

Better Practice Leads To Better Performance

Eliminate vague feedback – leverage Braintrust’s conversation intelligence tools to dive into sales conversations and use tailored coaching rubrics to enhance seller performance.

Conversation analysis empowers enablement teams and sales managers to gain insights into how both seasoned and new reps are delivering messaging, executing initiatives, and applying skills during customer interactions.

Scale Performance Across Your Entire Team

Building your sales team’s confidence for customer conversations begins with practice.

Each rep has access to an AI-powered practice partner that keeps them on-message, allowing them to practice more without pulling managers or teammates away from their work.

Every rep is scored consistently, thanks to our scenarios and coaching tools, which are tailored to your market and messaging.

Certify With Certainty

Product and messaging certification can drain time, pulling reps, managers, and practice partners away from their roles. With varying trainers evaluating different reps, ensuring consistent training becomes a challenege.

Quantified streamlines the process, making it faster, simpler, and ensuring uniform certification for everyone

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what's included

What's included in our AI Sales platform

Custom Sales Scenarios

Simulate any scenario a rep might face in their sales process. This allows for the creation of custom conversations, ensuring reps are prepared for any challenge or opportunity.

Custom Buyer Personas

Engage in roleplay calls that mimic real-life conversations with their specific buyer personas or prospects.

NeuroSelling® Backed

Each roleplay is analyzed based on our NeuroSelling® principles ensuring your reps are following our award-winning sales methodology.

Real-Time Feedback

Get real-time feedback on your content, delivery, and progress over time. Know what’s working well and what can be improved on each call.

Analytics & Reporting

Set benchmarks with quantifiable speaking analytics such as pacing, conciseness, and more.  

Program Delivery Options

Our NeuroCoaching™ Program can be delivered based on your preference and needs. From traditional to blended learning options, we have a solution that works for you and your team.
This delivery option allows for a comprehensive learning environment equipped with role plays, case studies, group discussions, and other interactive activities enabling participants to easily transfer new skills from the classroom to the real world.
 
This delivery method combines the ease of e-learning modules with traditional face-to-face teaching and allows participants to learn at their own pace while providing the benefits of group interaction and individual instruction.
 
Different from typical, self-paced e-learning environments, our online option is delivered by a live Braintrust facilitator, enabling participants to experience the same level of interaction they would in a physical classroom, utilizing technology.
 
 
Our Train-the-Trainer option will certify your internal training staff on the skills, processes, support tools, and methods necessary for the highest quality ongoing, internal delivery.
 

From SMB to Enterprise, over 100+ industry-leading companies are widening the performance gap against their competition with Braintrust

The Sales Climate™ Assessment Process

Our Assessment is broken into three phases. 

Phase 1: Complete The Assessment

You select your sales leaders and their team members to complete the assessment individually. 

This can be your entire organization or a select cohort of leaders and their team members.

Phase 2:
Review The Data

We review the report with your managers and leaders to identify key strengths and areas for improvement.

Responses are visualized in the report to highlight strengths and areas for development.

Phase 3:
Build An Action Plan

We co-create action plans based on insights to address identified areas and enhance team and organizational performance.

old school Sales Training Programs Are broken

It’s time for a newer, Neuroscience supported approach.

$200MM Increase In Year over Year Sales

See how we grew a mature brand with plateauing sales from flat to an increase of nearly $200MM in sales.

A Bookings increase From $43.6MM To $88.7MM

See how we helped a clean energy storage company rethink their approach to selling.

30% Increase In Sales Performance

See how we helped a $3 Billion enterprise sales team increase their sales performance by 30%.

How We Will Set You Apart

What can you expect from our programs?

Evidence-Based

Our programs are research and evidence-based and apply the latest in neuroscience and behavioral psychology.

Experienced Trainers

Our coaches and trainers have decades of sales leadership and coaching experience.

Award Winning

We’ve been a named one of Selling Power's Top 20 Sales Training Company year after year.

ROI Focused

ROI focused? We absolutely are. No one else offers an ROI Guarantee on their services like we do.

Learn More Today

Interested in learning more about our AI Sales Platform? Get in touch with a member of our team below.

Neurocoaching™

Great leadership is critical to organizational success.

NeuroCoaching™ teaches leaders how to build meaningful relationships with team members and how to communicate more effectively in any situational conversation. 

NeuroCoaching™ is more than a leadership development program. It increases engagement, reduces turnover, and delivers meaningful ROI for any organization.

Over 100+ industry-leading companies are widening the performance gap against their competition with Braintrust.

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Companies That Prioritize Leadership Development Are 2.3 Times More Likely To Be Leaders In Their Respective Markets

We’ve identified the essential leadership behaviors that enhance performance, accelerate growth, and foster a culture of high achievers through effective development and coaching programs.

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How does ineffective coaching impact your business?

1.5 - 2X

The Cost Of Turnover

Losing an employee can cost up to 1.5 – 2 times the employee’s annual salary.

#1

Productivity Is Hampered

A recent study found that psychological safety is the #1 driver of productivity.

$30.5 billion

Turnover Costs Are Significant

The cost of turnover to the economy is over $30.5 billion per year.

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Built To Serve All Leadership Levels

Senior Leaders

Designed for executives leading functions, divisions, or entire organizations.

Mid-Level Leaders

Designed for those leading a team and reporting up to senior leaders.

Frontline Leaders

Designed for those managing one or more direct reports.

Individual Contributors

Designed for those who are looking to advance into a leadership position.

Our NeuroCoaching™ Program

A proven leadership communication program that leverages neuroscience to drive sustained performance through tailored situational coaching conversations.

Phase 01

The Power of Shared Vision

Using our NeuroVisioning™ process, we help you understand the science behind the importance and value of shared vision.

Then, we help you create and connect the organizational vision to the leader vision, and employee vision.

Phase 02

Develop and Implement Our World-Class Coaching Training Program

Leveraging recent advances in neuroscience and behavioral psychology, we will transform the leaders in your organization into world-class coaches. 

In our training programs (live or virtual), your leaders will learn to communicate the right information, in the right way, and the right order for every situation.

Phase 03

Deliver the Right Support

Our team of world-class coaches support your leaders with ongoing reinforcement to create consistency and accountability to ensure high performance into the future.

Coaching for Purpose. Coaching for Impact. Coaching for Performance.

Industry Leaders Grow And Differentiate Themselves With Braintrust

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Performance Driven Training Companies Of The Future Look Like Us

Don't take our word for it

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If you are looking for ELITE growth partners for your company, look no further than the team at Braintrust. I was fortunate enough to be introduced to them about 15 months ago and this team has made an incredible impact on our sales, marketing and operations teams.

Matt Aston, CEO GPRS

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It became very apparent early on that Braintrust could really help us grow our business. Their attention to detail, structured programs, project management, commitment to the partnership and execution of deliverables has been second to none. As a result, we progressed from what was initially a marketing consulting agreement to a fullblown partnership including NeuroMessaging™, NeuroSelling®, and NeuroCoaching™ for the second half of the year.

Brandon Sorensen, VP Sales & Marketing, Dynapower

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NeuroCoaching™ helped my team translate neuroscience principles into a practical model that will have a sustaining impact on team member development and performance. We were looking for a sustainable coaching model and we got it. As a team, we crystallized a foundational vision for our business unit, each leader, and our employees. The program will take us from a good company to a great leadership organization. Thanks to the Braintrust team.

Tres Johnson, VP of Psychiatry Sales, Lundbeck

You Ask. We Answer.

We'll always shoot you straight.

What does your typical engagement look like?

All engagements begin with an exploration into the goals of your organization. Based upon that discovery, we will collaborate with you to co-create the right program to meet your needs and achieve your goals, whether sales (NeuroSelling®), coaching (NeuroCoaching™), or a customer support team (NeuroServing™). All programs have a strong core of application and activation, which includes skills training and 1:1 coaching.

Believe it or not, yes we do! With agreed-upon baseline metrics/KPIs as well as 12 months of reinforcement coaching as part of the engagement, if an associate or associates in the organization do not achieve the desired, agreed-upon measurable improvement, Braintrust will continue to provide 1:1 coaching for that associate, at our cost, until they achieve the desired performance and improvement or until the company decides that the individual cannot meet the standard.

Engagements vary significantly depending on the type of program and the number of associates included in a program. As a foundation, it is safe to expect a minimum investment of $100,000 and for our larger clients, we have delivered engagements of over $1M+. Bottom line, we can support engagements of multiple sizes in numerous industries.

We have built a unique combination of Academia (Ph.Ds), past Enterprise B2B Executives, and world-class certified coaches and facilitators that have delivered thousands of hours of Braintrust-certified content. Our executive team held senior-level positions in multiple industries in previous organizations prior to joining Braintrust. We have a combined 112+ years of B2B Leadership experience on our team.

As with the investment question, engagements vary depending on the type of program, However, our live training sessions are never longer than two days, our virtual sessions are typically two hours or less and our 1:1 coaching sessions are generally an hour.

Yes! In fact, we conducted a 12-month study with one of our clients to assess the return on investment from our NeuroSelling® program. 108 out of 135 sales representatives showed an increase in total revenue over baseline. Total revenue across the group increased by $615,816 per month and over a 12-month period, total revenue increased by $7,389,792 versus baseline. For additional details, please click on the link to access and download the report here.

Great Leaders Are Great Coaches

We've helped hundreds of leading companies overcome challenges around leadership development. It all starts with a 30-minute conversation. Fill out the form below and a team member will be in touch.