The Power of Active Listening in Sales

The Power of Active Listening in Sales

The Power of Active Listening in Sales | Braintrust Home › Blog › The Power of Active Listening in Sales NeuroSelling & Sales Performance The Power of Active Listening in Sales Zach Strauss Chief Marketing Officer, Braintrust September 5, 2024 8 min read Zach Strauss Chief Marketing Officer, Braintrust 8 min remaining Connect on LinkedIn […]

Decision Fatigue: Understanding and Overcoming Its Impact on Buyer Behavior

The Power of Storytelling In Sales: How to Engage the Brain and Close More Deals

Decision Fatigue: Understanding and Overcoming Its Impact on Buyer Behavior | Braintrust Home › Blog › Decision Fatigue & Buyer Behavior Behavioral Neuroscience & Selling Decision Fatigue: Understanding and Overcoming Its Impact on Buyer Behavior Zach Strauss Chief Marketing Officer, Braintrust September 1, 2024 6 min read Zach Strauss Chief Marketing Officer, Braintrust 6 min […]

Emotional Contagion

Emotional Contagion

Harnessing Emotional Contagion in Sales: Insights from Behavioral Psychology and Neuroscience | Braintrust Home › Blog › Harnessing Emotional Contagion in Sales Behavioral Neuroscience & Selling Harnessing Emotional Contagion in Sales: Insights from Behavioral Psychology and Neuroscience Zach Strauss Chief Marketing Officer, Braintrust August 3, 2024 7 min read Zach Strauss Chief Marketing Officer, Braintrust […]

Building a Coaching Culture: Leveraging Neuroplasticity for Continuous Improvement

Building A Coaching Culture Leveraging Neuroplasticity

Building a Coaching Culture: Applying Neuroplasticity for Continuous Improvement | Braintrust Home › Blog › Building a Coaching Culture NeuroCoaching & Team Performance Building a Coaching Culture: Applying Neuroplasticity for Continuous Improvement Zach Strauss Chief Marketing Officer, Braintrust August 2, 2024 8 min read Zach Strauss Chief Marketing Officer, Braintrust 8 min remaining Connect on […]

The Top 3 Barriers to Small Business Growth

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8 Minute Read When you consider the true barriers to growth for your company, what are the primary topics that typically come to mind? Is it a lack of sales or sales growth? Not enough funding? Employee retention issues? True knowledge of the customer? The list may go on and on but having worked with […]

The Influence of Relaxation

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The business of relaxation has been around for a long, long time, but over the last several years there’s been a massive shift in the landscape. Commercials on TV promoting apps that help reduce stress, radio advertisements touting nature sounds to calm drivers heading to and from work, promotions for outdoor travel and vacation get-aways […]

Why Your Values Can Help Prevent Burnout

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When you consider the idea of “resetting” or “a reset”, what does that mean to you? A few weeks from now, I have an opportunity to spend a long weekend at a Men’s retreat.  I have gone to one of these in the past and enjoyed it so much that I’m heading back, but this […]

The Types of Questions Your Customers Are Tired Of Hearing

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Not long ago we were having a training session with one of our clients as we worked through a small portion of our NeuroQuestioning Program.  It’s a program designed to help sales professionals and customer service individuals learn and understand how the brain reacts to specific questions when asked.  One exercise we have everyone work […]

The Question To Finish All Conversations

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Sometimes, one question can change the entire dynamic of a conversation by eliciting information that otherwise would have been left unsaid or missed.  If you have ever heard the statement, “Finish Strong” then this particular article will apply well to you. In my years of teaching questions inside both Customer Support and Sales Teams, so […]

The One Question to Ask When Your Prospect Says “No”

The One Question to Ask When Your Prospect Says "No"

Have you ever had a prospect say “no” before you even explain who you are and what you do?   Saying no, especially if they did not initiate the conversation, is human nature.  Most of the time they don’t even know what they are saying no to.  Typically, an instant “no” happens because you are […]