Manufacturing sales training programs and services.
We provide industrial and manufacturing teams with neuroscience-backed sales training programs that are designed to drive revenue, increase sales performance, and ensure an ROI.
Our custom sales training programs result in long-lasting behavior changes and measurable results, whether training is delivered in person or through our proven instructor-led, virtual sales training options.

"NeuroSelling® is a game changer. Our closing ratio improved from 27% for the first 3 quarters of 2022 to 60% Q4 2022 thru Q1 2023. Needless to say, unbelievable results."
Steve L. - CRO
Manufacturing sales teams face a unique set of sales challenges
The traditional sales playbook is often inadequate in this environment, as it struggles to address sector-specific headwinds like global supply chain disruptions, pricing pressures, and shifting regulations.
That’s where we step in.
Our sales training programs are tailored to the distinct needs of manufacturing sales teams, equipping them with the skills to navigate complex negotiations, build strong relationships with stakeholders, and strategically leverage their technical know-how for sales success.
- 72% of B2B sales deals end in "No" or "No Decision"
- 87% of clients feel salespeople do not comprehend their wants
- Less than 33% of salespeople are viewed as trustworthy
CUSTOM MANUFACTURING SALES TRAINING PROGRAMS
Programs For Every Sales Headwind
Whether you want to implement our NeuroSelling® Methodology or have a specific sales headwind, odds are we have a program for you.
NeuroSelling® Program
Our flagship end-to-end sales methodology that transforms how your team sells. From first conversation to closed-won in your CRM.
Sales Process Improvement
Feel like you may have gaps in your sales process that’s slowing down your sales velocity? Let’s fix that.
Asking Great Sales Questions
Great questions help you connect with buyers, understand their needs, understand what’s important to them, and help them create better futures for themselves.
Effective Prospecting
Learn the strategies, processes, and skills essential for engaging the modern buyer and building a stronger sales pipeline.
Advanced Negotiation
Our program teaches your team the skills needed to reach favorable solutions for you and your customers.
Technology Enablement
Are you leveraging the right technology to sell effectively? We’ll make sure that’s the case.
Sales Training Delivery Options
Onsite Instructor-Led Sales Training
On-Demand, Blended Learning
Virtual Instructor-Led Sales Training
Train-The-Trainer
From SMB to Enterprise, over 100+ industry-leading companies are widening the sales gap against their competition with Braintrust













Sales Training That Will Set You Apart
What can you expect from our neuroscience-backed sales training programs?

Evidence-Based
Our programs are research and evidence-based and apply the latest in neuroscience and behavioral psychology.

Experienced Trainers
Our coaches and trainers have decades of sales leadership and coaching experience.

Award Winning
We’ve been a named one of Selling Power's Top 20 Sales Training Company year after year.

ROI Focused
ROI focused? We absolutely are. No one else offers an ROI Guarantee on their services like we do.
old School manufacturing Sales Training Programs Are broken
It’s time for a newer, Neuroscience supported approach.
$200MM Increase In Year over Year Sales
See how we grew a mature brand with plateauing sales from flat to an increase of nearly $200MM in sales.
A Bookings increase From $43.6MM To $88.7MM
See how we helped a clean energy storage company rethink their approach to selling.
30% Increase In Sales Performance
See how we helped a $3 Billion enterprise sales team increase their sales performance by 30%.
Let's Drive Successful Sales Outcomes
We’ve helped hundreds of companies overcome challenges around sales and leadership development. It all starts with a 30-minute conversation. Fill out the form below and a team member will be in touch.
