Mind What Matters
Insights focused around sales enablement and leadership development.

You’ve Got Problems? – Well, I’ve Got Watches!
Mastering the Customer Conversation If you have been to New York City at any point

Objectives – The 6:00 AM Question!
Mastering the Customer Conversation Have you ever asked yourself a simple question? What does my

Trust – A Key To Relationships!
Mastering the Customer Conversation I want to share a recent experience with you. I recently

Driving Change – Understanding Your Why!
In our training sessions at Braintrust, we often show a picture that illustrates a caterpillar

How to Use Visual Storytelling in Your Sales Calls
Humans love visuals. Why do you think feature-length films and video streaming services are so

3 Reasons Sales Leaders Are Losing Their Jobs
[When I was back in corporate America, I remember moving from one role to the
Coach the Whole Human: Why Personal Values Should Guide Performance Conversations
Coach the Whole Human: Why Personal Values Should Guide Performance Conversations

