Mind What Matters
Insights on selling, leading, and the neuroscience behind both.
Practical thinking from the Braintrust team on the communication habits that drive sales performance and leadership impact.

How fitness can affect your sales performance
Sales is an endurance sport. It requires skill, mental acuity, psychological and emotional resilience, and

Why Your Values Can Help Prevent Burnout
When you consider the idea of “resetting” or “a reset”, what does that mean to

Any Dream Will Do
At times, I’ve had people say to me something like, “dreams are soft” or “don’t

The Best Tip for Written Communication I Have Ever Learned
We all know that when communicating with someone in writing, punctuation is key to getting

How To Turn Your Followers Into Sales
Perhaps one of the most overlooked revenue generating assets that your company isn’t leveraging to

What does “No Thanks” sometimes really mean in Sales?
I was recently doing some shopping at a local “big box” store and while I
Emotional Intelligence: A Quick Overview
Emotional Intelligence: A Quick Overview