Mind What Matters

Insights focused around sales enablement and leadership development.

[When I was back in corporate America, I remember moving from one role to the

Everyone likes a good storyteller, right? As humans, we are drawn into a great narrative,

Recently, I was filling my truck up with gas and went into the Shell station

Everyone likes change, right? Not so fast. Humans may adapt well to change but when

[We have all worked with leaders that are on different parts of the “greatness scale.”

Get ready. This episode of the Science of Sales podcast will explain some things you

Sensory Selling: Engaging Multiple Senses to Enhance Customer Recall

Anchoring and Adjustment in Pricing: Neuroscience Tips for Sales Negotiations