Mind What Matters
Insights focused around sales enablement and leadership development.

Barriers: Don’t Fear the Orange Barrels
I remember years ago driving home to Ohio with my family after a beautiful vacation

Value Clarity: Beware of Knowledge Dumping
Mastering the Customer Conversation It’s hard to believe, but 30 years ago (this May) I

New Year, New You? How Peloton Changed My Perspective
]Mastering the Customer Conversation On January 8, I received a great e-mail from Apple titled,

Purpose – Thanks Salvation Army
Mastering the Customer Conversation Do you ever think about how purpose is truly the backbone

Solutions – Who is the HERO in your customer conversation?
Mastering the Customer Conversation Ok, here it comes. If you go to the movies or

Anchors Away – How Your Subconscious Reference Points Drive Your Buying Behavior!
Mastering the Customer Conversation Hang on everybody. We are heading into the whirlwind of the
How Elite Sales Teams Finish the Year Strong Without Burning Out
The Neuroscience of Clarity: Why Leaders Who Simplify Are the Ones Who Scale


