Your Clients Are Banking On Trust

How Does Your Client Actually Feel About “Trust”?…

According to a recent Vanguard Research Survey, 83% of TRUST FACTORS had nothing to do with your credibility and everything to do with your client’s perception of your trustworthiness and how much you cared about and protected their best interest.

The Problem – Missing Opportunities in the “Moments of Impact”

According to FA Magazine; who surveyed over 1400 clients, communication breakdown, poor communication in general, and failure to understand the client’s needs were the top 3 reasons clients left.

All 3 are directly connected to the poor execution of the most important event in your day…the moment of impact…the “Client Conversation.” Most advisors and relationship managers today have never been taught the neuroscience behind the Biology, Psychology, and Physiology of the human brain as it relates to trust and decision making. Therefore, they communicate the wrong information at the wrong time and in the wrong order.

The Solution – Understanding the Mind of Your Client…

Imagine if you and your team were able to learn the latest research around the science of client decision-making. By understanding how your client processes the information you are communicating, you can guide the conversation in a way that builds trust faster, creates better clarity while at the same time, driving up your credibility.  

The Good News – We’ve Got You Covered!

We’ve worked with thousands of advisors over the past decade and have customized our “Neuro” training programs to help you communicate with more purpose, power and impact.

You got into this business to make a difference.  We got into this business to help you do just that.  Take a look at our programs below…

Program Details

NeuroMessaging™

For Financial Services and Banking Institutions

Audience: Marketing, Sales and Training leaders responsible for creating the customer facing messaging

Details: Nothing is more important than getting the message right. This session brings your key stakeholders together to learn the Braintrust methodology and then roll up your sleeves to create all the necessary insights based narratives that will help drive the organizational storytelling from marketing & prospecting to the customer conversation with the sales team.

NeuroMessaging™

For Financial Services and Banking Institutions

Audience: Marketing, Sales and Training leaders responsible for creating the customer facing messaging

Details: Nothing is more important than getting the message right. This session brings your key stakeholders together to learn the Braintrust methodology and then roll up your sleeves to create all the necessary insights based narratives that will help drive the organizational storytelling from marketing & prospecting to the customer conversation with the sales team.

NeuroSelling®

For Financial Advisors and Bank Relationship Managers

Audience: Field sales teams and sales management

Details: In an exclusive and intimate group setting (15-25 individuals at a time), you will get hands-on training and coaching from the Braintrust experts. Over the course of the training, you will learn how the power of neuroscience and visual storytelling techniques can completely change your selling approach and drastically improve your customer relationships (and sales results!)

NeuroCoaching™

Audience: Sales and Marketing managers

Details: A program, process or methodology is only as good as the team’s ability to execute. In order to do that, people need good coaching. In this program, you will learn a coaching process that mirrors the “neuroscience” approach used in the customer conversation. Your coaches will get hands-on training and coaching themselves from the Braintrust experts. You will learn how the power of neuroscience and visual storytelling techniques can completely change how to give feedback, do 1:1 sessions (including ride alongs) and become a more motivational leader to your team.

NeuroCoaching™

Audience: Sales and Marketing managers

Details: A program, process or methodology is only as good as the team’s ability to execute. In order to do that, people need good coaching. In this program, you will learn a coaching process that mirrors the “neuroscience” approach used in the customer conversation. Your coaches will get hands-on training and coaching themselves from the Braintrust experts. You will learn how the power of neuroscience and visual storytelling techniques can completely change how to give feedback, do 1:1 sessions (including ride alongs) and become a more motivational leader to your team.

Plus: A.I. Driven Video Based Coaching Platform + Micro Learning App!

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