Upskill and reskill your team to outperform industry benchmarks
We’re the leading provider of neuroscience-backed sales training and leadership development programs that are designed to grow and nurture best-in-class talent.
Our custom programs result in long-lasting behavior changes and measurable results, whether training is delivered in person or through our proven instructor-led, virtual training options.
I received unsolicited positive feedback from three of my team members already (in just the last 10 min). "profound" and "transformational" are some of the descriptions. Thanks and looking forward to the next session.
Greg M. - Director of Sales
We recognize the unique pressure faced by learning and development leaders to deliver in today's world
As a learning and development leader, you’re tasked with supporting multiple functions while making a specialized impact.
For sales teams, you need training that adapts to diverse skills and evolving content.
For individuals, leadership, or your entire team, you have to implement training that not only enhances personal leadership but also empowers managers with effective coaching.
Our evidence-based training programs are designed to blend the latest technology with human expertise, providing your team with the skills they need to adapt and thrive.
- 79% of employees don't trust leadership
- 50% of employees said they left their jobs because of their managers
- 69% of employees are either not engaged or actively disengaged
CUSTOM TRAINING PROGRAMS
Programs For Sales and Leadership Development Headwinds
Whether you want to implement our NeuroSelling® and NeuroCoaching™ Methodology or have a specific headwind, odds are we have a program for you.
NeuroSelling® Program
Our flagship end-to-end sales methodology that transforms how your team sells. From first conversation to closed-won in your CRM.
Sales Process Improvement
Feel like you may have gaps in your sales process that’s slowing down your sales velocity? Let’s fix that.
Asking Great Sales Questions
Great questions help you connect with buyers, understand their needs, understand what’s important to them, and help them create better futures for themselves.
NeuroCoaching® Program
Our flagship end-to-end coaching program that transforms how your team operates.
Change Management
We empower leaders to navigate organizational transformations with confidence, ensuring seamless transitions and sustained success.
Situational Coaching Conversations
Your leaders will learn to communicate the right information, in the right way, and in the right order for every situation.
From SMB to Enterprise, over 100+ industry-leading companies are widening the gap against their competition with Braintrust
Training Delivery Options
old school Training Programs Are broken
It’s time for a newer, Neuroscience supported approach.
Turnover Decreased From 25% to 8%
See how we helped a mature brand reduce employee turnover from 25% to 8% through NeuroCoaching®.
A Bookings increase From $43.6MM To $88.7MM
See how we helped a clean energy storage company rethink their approach to selling.
30% Increase In Sales Performance
See how we helped a $3 Billion enterprise sales team increase their sales performance by 30%.
Let's Drive Successful Outcomes
We've helped hundreds of companies overcome challenges around sales and leadership development. It all starts with a 30-minute conversation. Fill out the form below and a team member will be in touch.
Upskill and reskill your team to outperform industry benchmarks.
We enable learning and development leaders to nurture and grow best-in-class talent through our NeuroCoaching™ and NeuroSelling® programs.
Over 100+ industry-leading companies are widening the skills gap against their competition with Braintrust.
We recognize the unique challenges faced by learning and development leaders in today's world.
You’re probably faced with the challenge of supporting multiple functions while also making a specialized impact as a learning and development leader. For your sales teams, you need to create training that caters to diverse skills, backgrounds, and learning paces, all while continuously updating content to keep up with an ever-evolving landscape.
When it comes to individuals, leadership, or your entire team, you have to implement training that not only enhances personal leadership but also deepens the talent pool. Plus, you need to empower managers and leaders to have influential, customized coaching interactions that promote a vibrant organizational culture.
That’s where we come in to support your initiatives. We’ve designed our NeuroSelling® and NeuroCoaching™ programs to help you succeed and make a significant impact in both these critical areas.
Most Organizations Struggle With Similar Barriers
We want to help you change the world you're most likely living in today...
Sales Growth Challenges
- Sales cycles are getting longer and less profitable
- Not enough top-line revenue, unit growth, or market share
- Frequent discounting and price concessions just to get the business
- Lost revenue due to cross-selling failures or missed opportunities
People / Culture Challenges
- A lack of unified culture
- Employee engagement is impacting turnover and performance
- Very few employees reach their full potential & maximum productivity
- The need for leader development and a practical coaching toolset
Do your prospective customers see your company as different?
72%
Deals Lost
72% of B2B sales deals end in "No" or "No Decision"
87%
Feel Misunderstood
87% of clients feel salespeople do not comprehend their wants
86%
No Differentiation
86% of B2B buyers see no real difference between suppliers
Do your employees see your managers as different?
79%
No Trust
79% of employees don't trust leadership
50%
Of Employees Leave
50% of employees said they left their jobs because of their managers
69%
Not Engaged
69% of employees are either not engaged or actively disengaged
How We Do It
We divide our proprietary NeuroCommunication™ Performance Platform into two core performance enablement programs designed to leverage current advances in neuroscience and behavioral psychology to transform your teams and leadership into expert, world-class communicators.
Our NeuroSelling® Program
A proven situational selling program built on the neuroscience of customer decision-making conveyed through innovative story-based techniques.
Our NeuroCoaching™ Program
A neuroscience-based, situational leadership coaching program proven to drive development and performance.
Our NeuroServing™ Program
A customer support communication program designed to develop trust, deepen connection, and strengthen customer service, support, and relationships.
Old School, Traditional Training Programs Are Broken. It's Time For A Newer, Neuroscience Supported Approach.
103%
Year Over Year Bookings Increase
Bookings grew from $43.6M to $88.7M for a client in the clean energy storage & power conversion market.
108 out of 135
Sales representatives showed an increase in total revenue over the baseline reps.
In a 12-month study with one of our clients to assess the return on investment from our NeuroSelling® program.
$615,816
Increase in the total income of the Braintrust Trained group per month.
In a 12-month study with one of our clients to assess the return on investment from our NeuroSelling® program.
Industry Leaders Grow And Differentiate Themselves With Braintrust
Braintrust has partnered with over 100+ industry-leading companies to help them widen the gap against their competition.
Performance Driven Training Companies Of The Future Look Like Us
Don't take our word for it
If you are looking for ELITE growth partners for your company, look no further than the team at Braintrust. I was fortunate enough to be introduced to them about 15 months ago and this team has made an incredible impact on our sales, marketing and operations teams.
Matt Aston, CEO GPRS
It became very apparent early on that Braintrust could really help us grow our business. Their attention to detail, structured programs, project management, commitment to the partnership and execution of deliverables has been second to none. As a result, we progressed from what was initially a marketing consulting agreement to a fullblown partnership including NeuroMessaging™, NeuroSelling®, and NeuroCoaching™ for the second half of the year.
Brandon Sorensen, VP Sales & Marketing, Dynapower
NeuroCoaching™ helped my team translate neuroscience principles into a practical model that will have a sustaining impact on team member development and performance. We were looking for a sustainable coaching model and we got it. As a team, we crystallized a foundational vision for our business unit, each leader, and our employees. The program will take us from a good company to a great leadership organization. Thanks to the Braintrust team.
Tres Johnson, VP of Psychiatry Sales, Lundbeck
You Ask. We Answer.
We'll always shoot you straight.
What does your typical engagement look like?
All engagements begin with an exploration into the goals of your organization. Based upon that discovery, we will collaborate with you to co-create the right program to meet your needs and achieve your goals, whether sales (NeuroSelling®), coaching (NeuroCoaching™), or a customer support team (NeuroServing™). All programs have a strong core of application and activation, which includes skills training and 1:1 coaching.
Do you have a performance guarantee?
Is there a minimum investment for your programs?
Engagements vary significantly depending on the type of program and the number of associates included in a program. As a foundation, it is safe to expect a minimum investment of $100,000 and for our larger clients, we have delivered engagements of over $1M+. Bottom line, we can support engagements of multiple sizes in numerous industries.
What’s the experience level of your team?
We have built a unique combination of Academia (Ph.Ds), past Enterprise B2B Executives, and world-class certified coaches and facilitators that have delivered thousands of hours of Braintrust-certified content. Our executive team held senior-level positions in multiple industries in previous organizations prior to joining Braintrust. We have a combined 112+ years of B2B Leadership experience on our team.
How much of a time commitment do your programs require?
As with the investment question, engagements vary depending on the type of program, However, our live training sessions are never longer than two days, our virtual sessions are typically two hours or less and our 1:1 coaching sessions are generally an hour.
Do you have any proof or evidence of the results from implementing one of your programs?
Yes! In fact, we conducted a 12-month study with one of our clients to assess the return on investment from our NeuroSelling® program. 108 out of 135 sales representatives showed an increase in total revenue over baseline. Total revenue across the group increased by $615,816 per month and over a 12-month period, total revenue increased by $7,389,792 versus baseline. For additional details, please click on the link to access and download the report here.
