Mind What Matters
Insights on selling, leading, and the neuroscience behind both.
Practical thinking from the Braintrust team on the communication habits that drive sales performance and leadership impact.

Are You Getting Left Behind? The B2B Social Selling Wave
In 2002, Reid Hoffman and a few of his buddies came over from Paypal and

Neuroscience and Sales? Really?
This first episode is all about laying the groundwork – really understanding how something as

5 Reasons Your Employees Aren’t Listening To You
As leaders in today’s business world, we may or may not realize how deeply the

The 3 Irrefutable Elements of Sales Growth
Over the past several decades, there have been a myriad of books written and talks

Neuroscience: You Don’t Make a Sale Without It
Recently, I was traveling to a speaking engagement to an area of the country I

The 5 Bad Habits Every Sales Leader Must Break – Immediately
Over the past two decades, I have been a sales leader and I have coached
Developing the Next Generation of Leaders: Strategies for Internal Succession Planning