The New Sales Playbook: AI as Your Co-Pilot, Not Your Competitor

The New Sales Playbook: AI as Your Co-Pilot, Not Your Competitor | Braintrust Home › Blog › The New Sales Playbook: AI as Your Co-Pilot AI for Sales & Revenue Tech The New Sales Playbook: AI as Your Co-Pilot, Not Your Competitor Rob Vujaklija Director of Sales Performance, Braintrust October 1, 2025 7 min read […]
AI in Sales: How Neuroscience Makes Conversations More Human

AI in Sales: How Neuroscience Makes Conversations More Human | Braintrust Home › Blog › AI in Sales: Neuroscience & Human Connection AI for Sales & Revenue Tech AI in Sales: How Neuroscience Makes Conversations More Human Sam Barry SVP of Sales, Braintrust September 8, 2025 8 min read Sam Barry SVP of Sales, Braintrust […]
AI and Humans: The Future of Sales

AI and Humans: The Future of Sales | Braintrust Home › Blog › AI and Humans: The Future of Sales NeuroSelling & Revenue Strategy AI and Humans: The Future of Sales Rob Vujaklija Director of Sales Performance, Braintrust August 26, 2025 9 min read Rob Vujaklija Director of Sales Performance, Braintrust 9 min remaining Connect […]
NeuroSelling® Changed Everything I Thought I Knew About Sales

NeuroSelling® Changed Everything I Thought I Knew About Sales | Braintrust Home › Blog › NeuroSelling® Changed Everything I Thought I Knew NeuroSelling & Revenue Strategy NeuroSelling® Changed Everything I Thought I Knew About Sales Sam Barry SVP of Sales, Braintrust August 11, 2025 4 min read Sam Barry SVP of Sales, Braintrust 4 min […]
AI and the Cognitive Load: Using Automation to Streamline the Buyer Journey

AI and the Cognitive Load: Using Automation to Streamline the Buyer Journey | Braintrust Home › Blog › AI and Cognitive Load AI for Sales & Revenue Tech AI and the Cognitive Load: Using Automation to Streamline the Buyer Journey Rob Vujaklija Director of Sales Performance, Braintrust July 31, 2025 5 min read Rob Vujaklija […]
Overcoming Analysis Paralysis: Simplifying Choices to Drive Buyer Action

Overcoming Analysis Paralysis: Simplifying Choices to Drive Buyer Action | Braintrust Home › Blog › Overcoming Analysis Paralysis NeuroSelling & Revenue Strategy Overcoming Analysis Paralysis: Simplifying Choices to Drive Buyer Action Sam Barry SVP of Sales, Braintrust July 29, 2025 4 min read Sam Barry SVP of Sales, Braintrust 4 min remaining Connect on LinkedIn […]
The Role of Oxytocin in Customer Loyalty: Building Bonds That Last

The Role of Oxytocin in Customer Loyalty: Building Bonds That Last | Braintrust Home › Blog › The Role of Oxytocin in Customer Loyalty Behavioral Neuroscience & Selling The Role of Oxytocin in Customer Loyalty: Building Bonds That Last Sam Barry SVP of Sales, Braintrust July 23, 2025 4 min read Sam Barry SVP of […]
Microexpressions in Sales: Reading Subtle Cues to Tailor Your Pitch

Microexpressions in Sales: Reading Subtle Cues to Tailor Your Pitch | Braintrust Home › Blog › Microexpressions in Sales Behavioral Neuroscience & Selling Microexpressions in Sales: Reading Subtle Cues to Tailor Your Pitch Sam Barry SVP of Sales, Braintrust July 21, 2025 5 min read Sam Barry SVP of Sales, Braintrust 5 min remaining Connect […]
Leveraging the Peak–End Rule: Become a Seller That Leaves a Lasting Impression

Leveraging the Peak-End Rule: Become a Seller That Leaves a Lasting Impression | Braintrust Home › Blog › Leveraging the Peak-End Rule Behavioral Neuroscience & Selling Leveraging the Peak-End Rule: Become a Seller That Leaves a Lasting Impression Rob Vujaklija Director of Sales Performance, Braintrust July 17, 2025 7 min read Rob Vujaklija Director of […]
The Brain on Story: Structuring Case Studies to Activate Neural Engagement

The Brain on Story: Structuring Case Studies to Activate Neural Engagement | Braintrust Home › Blog › The Brain on Story Behavioral Neuroscience & Selling The Brain on Story: Structuring Case Studies to Activate Neural Engagement Rob Vujaklija Director of Sales Performance, Braintrust July 15, 2025 4 min read Rob Vujaklija Director of Sales Performance, […]