Mind What Matters
Insights on selling, leading, and the neuroscience behind both.
Practical thinking from the Braintrust team on the communication habits that drive sales performance and leadership impact.

Why Companies are Failing to Duplicate Great Sales Professionals
Last month, Indeed put out a list of the main characteristics that make up a

Why Sales Teams Are Struggling to Perform in 2021
Over the last year, 2 dominant themes have surfaced for most businesses; almost regardless of

Master the Playbook – Situational Fluency
Over the years, our clients have asked us a very important question. This question has

Psychological Safety – Free to Frozen
There are moments when I realize that a topic for a blog might come at

Purpose filled Credibility
When someone asks you about your personal strengths, do you describe communication as a top

The Formula for GREAT Questions
How do you create a GREAT sales question? That’s easy…you intentionally structure the question so
Emotional Intelligence: A Quick Overview
Emotional Intelligence: A Quick Overview