Mind What Matters
Insights on selling, leading, and the neuroscience behind both.
Practical thinking from the Braintrust team on the communication habits that drive sales performance and leadership impact.
Value Clarity: Beware of Knowledge Dumping
Mastering the Customer Conversation It’s hard to believe, but 30 years ago (this May) I
New Year, New You? How Peloton Changed My Perspective
]Mastering the Customer Conversation On January 8, I received a great e-mail from Apple titled,
Purpose – Thanks Salvation Army
Mastering the Customer Conversation Do you ever think about how purpose is truly the backbone
Solutions – Who is the HERO in your customer conversation?
Mastering the Customer Conversation Ok, here it comes. If you go to the movies or
Anchors Away – How Your Subconscious Reference Points Drive Your Buying Behavior!
Mastering the Customer Conversation Hang on everybody. We are heading into the whirlwind of the
You’ve Got Problems? – Well, I’ve Got Watches!
Mastering the Customer Conversation If you have been to New York City at any point
Developing the Next Generation of Leaders: Strategies for Internal Succession Planning
