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Braintrust Named to the 2025 Inc. 5000

Braintrust Inc. 5000 recognition announcement graphic featuring the Inc. 5000 badge against a navy and blue branded background.
Zach Strauss
Zach Strauss
Chief Marketing Officer, Braintrust
4 min remaining
Zach Strauss
Chief Marketing Officer, Braintrust

About

Zach Strauss is the Chief Marketing Officer at Braintrust, a communication skills-based growth consulting firm focused on sales performance and leadership development. He partners with revenue leaders at enterprise organizations to translate how the brain actually decides into marketing and revenue systems that move the number.

Experience Highlights

  • Go-to-market strategy for neuroscience-based training
  • Demand generation built around buyer psychology
  • Content and positioning for complex enterprise sales
  • Revenue operations across marketing, sales, and enablement

Areas of Expertise

NeuroSelling Revenue Strategy Sales Enablement B2B Demand Gen Content Strategy Buyer Psychology GTM Systems Behavior Change

We're proud to share that Braintrust has been named to the 2025 Inc. 5000 — the annual list honoring the fastest-growing privately held companies in the United States. It's a recognition we don't take lightly, and one that reflects something deeper than a revenue number.

What This Recognition Reflects

Making the Inc. 5000 is not about a single product launch or a fortunate market window. The list ranks companies on percentage revenue growth over a three-year period. To land on it, you have to sustain momentum across market cycles, team shifts, and competitive pressure. For Braintrust, that sustained growth traces directly to one source: the results our clients achieve.

"Our mission has always been to help organizations unlock the full potential of their sales teams and their leaders," said Jeff Bloomfield, Founder of Braintrust. "Making the Inc. 5000 is a testament to the results our clients achieve and the dedication of our team. We're not just building skills; we're developing confidence, habits, and cultures of performance that last."

That framing matters. Skills built in a training room that evaporate three weeks later don't drive three years of compounding growth. The client outcomes that contributed to this recognition came from behavior change that held — in the field, in the boardroom, and across the leadership bench.

Twelve Years of Building

Braintrust was founded in 2013 with a belief that was, at the time, not yet obvious to the training industry: that the science of how the human brain processes trust and makes decisions should be the foundation of how companies develop their sellers and leaders, not a footnote in an onboarding deck.

Twelve years later, that belief has been validated at scale. To date, Braintrust has trained more than 5,000 sales professionals and 2,000 leaders across financial services, insurance, life sciences, software, manufacturing, and private equity. Those numbers don't represent seat counts in a classroom. They represent people who communicate differently with buyers, manage with more intention, and build the kind of trust that shortens deal cycles and extends client relationships.

5,000+
Sales professionals trained through NeuroSelling & NeuroCoaching programs since 2013, across enterprise organizations in six industries.

The Moment We're In

There is a specific reason this recognition feels timely. The market that Braintrust serves is undergoing a significant structural shift, and that shift is accelerating demand for exactly what we do.

"The AI revolution is putting an enormous premium on human connection and effective communication," said Andrew Wyant, CEO of Braintrust. "Enterprise companies are increasingly seeing communication gaps within their leadership and sales teams. Braintrust addresses those gaps and delivers better performance, which is fueling our continued growth."

As automation handles more of the transactional surface area of selling and leading, the differentiator becomes the human who can build trust in a first conversation, coach a struggling rep toward insight rather than compliance, or navigate a high-stakes executive review without defaulting to features and statistics. Those capabilities don't come from a software subscription. They come from deep, structured behavior change — the kind Braintrust has built its entire methodology around.

NeuroSelling & NeuroCoaching: The Methodology Behind the Growth

The two proprietary frameworks at the center of Braintrust's programs are NeuroSelling and NeuroCoaching. Both are grounded in the same foundational science: the brain's decision-making process is fundamentally emotional before it is rational, and trust is the primary currency that enables any meaningful behavioral shift.

NeuroSelling equips sales teams with a communication model that aligns with how buyers actually decide, not how sellers wish they would. It replaces reactive, feature-driven pitching with a structured approach to uncovering a buyer's real problem, connecting emotionally before presenting solutions, and building the kind of credibility that earns long-term relationships rather than one-time transactions.

NeuroCoaching applies the same neuroscience to how leaders develop their people. It gives managers and executives a framework for coaching conversations that build trust, surface root-cause performance gaps, and drive the kind of sustained behavioral change that traditional feedback and performance reviews rarely produce.

Together, these methodologies address both sides of the growth equation: getting more from the market through more effective selling, and getting more from the organization through more effective leadership. That dual impact is why Braintrust has been able to serve both CHROs and CROs at the same enterprise accounts, and it's why growth has compounded rather than plateaued.

What the Inc. 5000 Means to Us

The Inc. 5000 list has recognized early-stage companies that went on to become household names, including Microsoft, Patagonia, and Under Armour. Being named alongside this year's cohort is meaningful not as a milestone to celebrate in isolation, but as a marker of where we've been and a clear signal of where we're going.

The demand for what Braintrust does is accelerating. More enterprise organizations are recognizing that the human dimension of selling and leading is their most underdeveloped competitive asset. More are recognizing that generic training doesn't change behavior, and that the science exists to build something that does. And more are recognizing that in a world where AI is reshaping the baseline of every job function, the teams that win will be the ones with the communication depth to do what technology cannot.

We're honored to be on this list. More than that, we're energized by what it represents — and committed to earning the next chapter of it.

Worth a Conversation?

If your organization is investing in sales performance or leadership development and you want to understand what a neuroscience-based approach looks like in practice, reach out to the Braintrust team. Every engagement starts with understanding the specific problem worth solving.

About the Author: Zach Strauss is the Chief Marketing Officer at Braintrust, a communication skills-based growth consulting firm focused on sales performance and leadership development. He works with revenue leaders at enterprise organizations across financial services, insurance, life sciences, software, manufacturing, and private equity to translate how the brain actually decides into revenue systems that move the number. Connect with Zach at zach.strauss@braintrustgrowth.com or reach him directly on LinkedIn.

Serving sales teams at enterprise organizations

Braintrust is a communication skills-based growth consulting firm offering programs rooted in neuroscience and behavioral psychology — designed to develop the consistent communication habits proven to drive higher sales performance and leadership effectiveness.

Financial Services Insurance Life Sciences Software Manufacturing Private Equity