Insights on selling, leading, and the neuroscience behind both.
Practical thinking from the Braintrust team on the communication habits that drive sales performance and leadership impact.
The Top Sales Training Companies for Software and Technology Companies in 2026
The top sales training companies for software and SaaS teams in 2026, comparing the top companies and evaluated fairly.
Why Your Top Sales Reps Can’t Teach Anyone Else What They Do
Your best rep closes 2-3x the average, but their advice sounds vague. Here’s the neuroscience behind why top performers can’t explain their own skill.
Microlearning vs. Traditional Training: Which Format Actually Changes Behavior
Microlearning and traditional training aren’t just different lengths. See what attention science reveals about which format sticks, and when to use each.
The Top Leadership Development Companies for Insurance in 2026
A fair comparison of leadership development companies for insurance HR leaders, covering insurance-specific programs and established generalist firms.
Why Fear-Based Selling Stops Working in Cybersecurity
Fear-based selling fails in cybersecurity because buyers habituate to threat. The research on why, and what enablement teams should change in the field.
9 Signs Your Reps Are Outsourcing Their Thinking to AI
Nine observable signs in your team’s calls, CRM notes, and forecasts that reps have stopped doing the cognitive work themselves, and how to rebuild it.
Developing the Next Generation of Leaders: Strategies for Internal Succession Planning
